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New Branding Exercise By Devon’s Design Credo

Working on behalf of Yorkshire’s Techserv Cutting Systems, Exeter based Design Credo have created a brand for a range of newly developed machines.

More Than a Logo

The scope of the project extended beyond simple graphic design and logo design. Design Credo initially advised on product names creating a ‘brand-family’. Part of this advice extended to researching suitable domain names.

The rationale behind the logo design was to create a simple clear design that would communicate the accuracy and quality of the Techserv products. The logos were designed using simple geometric shapes with reference to the letters a&j, p&j, r&j.

Techserv have already commissioned Design Credo to photograph the first of these machines.

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Comments (1)

  1. Photography For Techserv of Yorkshire by Exeter’s Design Credo | Design Credo's Blog - Reply

    22/09/2010 at 7:22 am

    [...] work for Techserv is part of a continuing project by Design Credo that includes branding and logo design as well as website [...]

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