photography»commercial

Hoults Wine of Huddersfield, West Yorkshire

Hoults Wine is an independent wine retailer and importer in West Yorkshire. This work was commissioned for a mailer designed by Design Credo for direct mail.

Rather than a straight "pack shot" we chose to create a range of interesting shots of the wines, echoing the way we view the wines when the bottle is picked up. This approach has lead to a pleasing and interesting brochure rather than a simple "catalogue".

Fun was had consuming the subject material after the shoot.